S&S Activewear, Bolingbrook, Ill., will host its ninth-annual Open House on Fri., April 27, from 1 to 8 p.m. The day-long event will include an up-close look at the company’s newest brands: Alo, Code V, French Toast, Game Sportswear, Redsand and Stormtech. In addition, tours of S&S Activewear’s 454,000-sq.-ft. warehouse and office facility will be given. The Open House will also feature a trade show format with representatives from the leading mills in the industry, a 30-minute runway fashion show, dinner and live music, as well as special promotions, giveaways and prizes. For more information, call (800) 523-2155 or visit www.ssactivewear.com.
Alo, Los Angeles, the new apparel performance brand with technical features from Color Image Apparel, has launched www.alosport.com. Alo will make its debut at the PPAI Expo in Las Vegas, Jan. 2-6, 2007, booth #1321. Alosport.com will feature separate men’s and women’s sections, as well as a breakdown by activity with information on where and how each garment can be used. The Web site also features a full description of Alo’s 10 performance fabrications and product technology information to help customers understand each style’s specific performance capabilities as it relates to fabric and function. Each style page contains multiple images showing all facets of
Color Image Apparel, Los Angeles, the parent company of Bella brands—Bella, Bella Girl, Bella Baby and a men’s line, Canvas—has announced the launch of Alo, a performance apparel line to address the growing need of high-quality, fashionable, long-lasting apparel for busy lifestyles. The line will debut at the PPAI Expo in Las Vegas, Jan. 2-6, 2007. The name Alo stands for “Air, Land, Ocean,” and combines performance-driven fabrications, technical features and sport-inspired designs to create a look and feel that can be worn for almost any occasion. Set to launch with 14 men’s and 15 women’s styles, the garments feature special
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