The DTG Digital division of Impression Technology, Sydney, Australia, held it first European conference in Nottingham, U.K. on February 2, 2010. The purpose of this European conference was to support the continually growing European dealer network and increase DTG product demand.

The mention of Australia does not necessarily conjure up images of high-end leather jackets, fancy writing instruments or ornate desk accessories. However, unbeknownst to many, the continent and the surrounding region is home to a robust ad specialty market. In PMNow!’s continuing coverage of the global promotional products industry, this week we sat down with William Kestin, CEO of the Australasian Promotional Products Association (APPA), representing Australia, New Zealand and the surrounding region. In addition to his appointment at APPA, Kestin, a native son of the United States who has been living in Australia for the past nine years, also serves as vice president

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