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Brendan Menapace is the senior digital editor for Promo Marketing. While writing and editing stories come naturally to him, writing his own bio does not.

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.

A UK-based water bottle company is working to provide clean drinking water to Africa through its business. Co-branding options are available to be used as promotional items or corporate gifts.

I hope everyone who attended PROMOTIONS EAST 2012 had a great time. From educational seminars and an up-close look at the latest in promotional products to fashion shows (Fashion-EAST-a) and “after-dark” networking events at the hottest clubs, how could you not?

Shopping online for clothing has reached a new high with nearly nine out of 10 UK consumers now shopping for apparel online, according to research from Cotton Council International.

Ideasbynet has announced the re-branding of its US site, moving from its previous name of PromotionalPro to IdeasByNet, matching the US site to its European counterparts in the UK, Germany and Spain. The company hopes the change will reinforce IdeasByNet as a truly global brand. IdeasByNet hopes to become a popular name for promotional products in America and the re-branding is pushing the company forward towards becoming a market force in the US much like its UK counterpart. IdeasByNet sees this as a beneficial move as its customer base will be reassured that they are dealing with a

You’re too good to be just another sheep in the fashion flock. So stop saying bah and start saying Mou. The UK-based line of furry footwear is a fresh alternative to Uggs.

Staples Promotional Products announced CEO Roger Henry will be retiring at the end of February 2009. Henry has served for more than 28 years at the business (formerly known as American Identity prior to its acquisition by Staples in 2007). He was president since 1995 and CEO since 2003.

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