Apparel Startup Launches T-shirt Made With Cinnamon to Limit Odor (and It Folds Up Smaller Than Rolled Socks) An apparel company is using ancient Egyptian technology to keep shirts smelling fresh for longer.…
How the Detroit Pistons Won Over More Than Just Basketball Fans With an Apparel Line The Detroit Pistons' marketing department wanted to appeal to more than just the city's basketball…
Our 5 Favorite Promotional Products of the Week: Record Players, Toy Mics and More We’re feeling especially festive today. Maybe it’s that our company holiday party is today (…
What the Cleveland Indians' Name Change Means for Merchandise It took years of action for the Cleveland Indians to finally get rid of the Chief Wahoo logo. But in…
Update: Under Armour's Direct-to-Consumer Shift Won't Affect Promotional Products Industry Under Armour reportedly announced this week that it will end more than 2,000 existing wholesale…
Fanatics, Postmates Team Up to Deliver LA Rams Gear Directly to Fans Unable to Attend Game In Person Fanatics partnered with Postmates to deliver Los Angeles Rams apparel before the team’s first…
Delta Apparel Introduces New On-Demand Digital Print Program Delta Apparel, Greenville, S.C., announced the opening of its first ‘On Demand DC,’ fulfillment…
Popeyes Wants You to Tailgate From Home With a Pretty Great Promo Campaign NFL football is back, baby! It just looks a little different than we’re used to. Sure, you could…
The US Air Force Is Crowdsourcing Ideas for Uniforms, Active Apparel, Accessories and More The U.S. Air Force is crowdsourcing ideas for new appearance improvements, and it’s looking for…
alphabroder Launches Digitally Enhanced Catalog alphabroder, Trevose, Pa., released its state-of-the-art 2021 digitally enhanced catalog. Loaded…
UCLA Sues Under Armour for $200M Over Breach of Record Apparel Contract A lawsuit alleges that Under Armour misled UCLA about its financial standing—resulting in an…
The $50M-a-Year Masters Merch Shop Is Going Online, But Only for Ticket Holders This year, the Masters looks a little different. Rather than the scheduled April tournament, the…
The Wrap: Under Armour and Adidas settle an infringement Lawsuit, Beyonce is accused of using a sweatshop for her activewear brand