Take it from the perpetually last-to-be-picked-at-dodgeball sideliner, you can be a winner at selling athletic wear, but you've got to learn the lingo.
Nike outfits tennis stars for Wimbledon. Here's how to use the styles in your next tennis promotion.
May is National Bike Month. Here are five bike-friendly products and apparel to purvey for the next two weeks.
Lessons in cause marketing from the road races after the Boston Marathon bombing.
Performance clothing has changed over the past 10 years: silkier, stretchier, more mesh, even less stinky in some cases. So how did that change happen? How did this performance craze evolve?
Many gyms now offer members apparel, food and gear for everyday life. Here's how to get in on this logo-heavy market.
The first day of spring is March 20. Get ready with the bright, decorated shirts shown at the Imprinted Sportswear Show in Atlantic City.
What can we expect from the Postal Service apparel line? Here are my predictions.
Adding to Mike's blog about the Missouri State mishap: What happens when you don't have a mistake, but you still send the wrong message with an imprint?
A review of two new active wear pieces for 2013 and why you should consider selling them.
