Tanks and T-shirts, that is. In particular, they're the best ways to incorporate the sheer fabrications that seem to be trending right now. "Tanks and … tees are always a popular choice," Crystal Raymond, marketing coordinator for Bella, noted. No to mention the fact that they can be easily layered for versatility in both (plus, layering is a great way to incorporate all the hues of a brand's proprietary spectrum). To further update the standards, Raymond recommended looking for longer lengths, rich colors and retail-inspired details such as ruching, draping and ribbing.
Before you even ask, no, “X” will not be making a cameo on the following list. Why? Frankly, we don’t want to insult your intelligence by insisting that a xylophone is a summer-wardrobe necessity. Not to turn off all the xylophone enthusiasts out there, but it’s kind of hard to throw in a beach bag.
That omission aside, read on for an alphabetized list of styles, tips and information to help you create the perfect summer promotion.