Glenn Beck may be relying on the appeal of the blue-collar worker on his new 1791 Supply & Co. clothing website, but he might be hard-pressed to find many who could afford the $129 for a pair of “premium, ring-spun selvage denim” or $90 Western-style shirts.
The collection was inspired by Beck’s anger with Levi’s jeans for its ads featuring young people facing off against police, according to Women’s Wear Daily. In 1791 the Bill of Rights was added to the Constitution— and Beck wants American consumers to remember their founding fathers with their clothing choices.
