Margaret

One of the most diverse items in the promotional industry, T-shirts present so many buying decisions that picking out the right one can be daunting. The number of choices are sure to increase as innovation introduces new kinds of T-shirts, like those made from transitional or slub cotton, with more and more frequency. Add the ever-changing winds of fashion to the decision mix, and picking the right tee for a given promotion can quickly become complicated.

Last year was so chock-full of great ideas, we couldn't fit them all into our 2009 Sales Outlook. Below, you'll find the tips we just couldn't squeeze in.

FORGET THE FOUR SEASONS. 2008’s fashion forecast is all about states of mind. Better-cut styles will have wearers exuding confidence. Reinvigorated color choices illustrate newfound energy. Going corporate takes a turn toward the future, while organic looks keep consumers’ feet and thoughts on terra firma. Below, suppliers take stock of their offerings for the industry’s most fashion-friendly new year in recent history. “For 2008, we are thrilled to introduce our brand new Missy division, which features basic to fashionable apparel that is cut to fit the everyday woman. Nine new styles will be available at the start of the year.” —Dean Vuong, vice

More Blogs