Nancy Nord

Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.

Late last week, the Consumer Product Safety Commission (CPSC) passed a series of regulations finalizing the requirements for testing children's products. The CPSC voted 3-2 to require independent, third-party product testing for manufacturers, importers and private labelers of products "designed or intended primarily for children 12 years of age or younger."

To Nancy Nord, one of five federal commissioners charged with protecting Americans from dangerous products, there truly is safety in numbers.

The kinds of numbers that Nord is talking about are statistics that balance risks and benefits and can show that she and her colleagues on the Consumer Product Safety Commission are using tax dollars in the most efficient manner.

In St. Louis this week to talk to graduates of a Saint Louis University program on product safety management, Nord said that such analysis is not always performed, and when it isn't, consumers don't get all they should for their money.

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