By Ilise Benun, marketing mentor When I posted a cautionary tale last week about e-mail gone missing on the Marketing Mix Blog, not only did two readers find important messages from new prospects in their spam folder; one reader even proposed a solution to the e-mail problem that’s not getting any better any time soon. Read on... Time and time again, it’s proven true: you can’t rely on e-mail and you can’t make assumptions. Those two things together are lethal. When I first started working with Nicole, a Web designer, a couple of my e-mail messages never made it to her inbox. She didn’t

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