If you read through interviews, magazine articles, and stories about Steve Jobs, you're never going to hear him say, "Here are my branding tips," or "Here is how you build your brand." Jobs didn't operate under a cut-and-dried, connect part-A to part-B mentality.
For Steve Jobs, branding wasn't some secondary objective, peripheral to his "true" objective of making great consumer products. Branding was within everything that he did. Click below to read seven inspiring quotes, through which you can get a taste of Steve Jobs's brand-building philosophy.