3) Have rich friends
Hardly an underground D.I.Y. hero, Black's video was the product of her (presumably) rich parents and the skilled vanity record company Ark Music Factory. And while not all of us can enjoy the luxury of a wealthy family, we all have the ability to make rich friends. Networking is important for any business, but especially so for the promotional industry since it depends so much on personal relationships. Make sure to set aside some time weekly to talk to your peers, your clients or your suppliers for networking purposes. Remember too that "rich" can mean a lot of different things, from a high amount of actual wealth to to having a lot of social networking reach, being exceptionally creative or even just an important connection to a lucrative prospect.
Until next week!
MONDAY MIKE FACT: I have caught myself singing the Friday song to myself on numerous occasions since I first heard it. I am reasonably unproud of this.






