5 Tricks for Writing a Killer Press Release
5. Include Pictures if Possible
Pictures will make your news more engaging and relatable, especially with new products, hires or events. I've found that very few companies do this, which is a shame since it's such a good way to make your news "pop." If your photos include multiple employees, be sure to include a brief list of names of who is pictured so readers can match names to faces.
That's all for this week guys! I hope these tips are of help getting your press releases read, and see you all next week!
MONDAY MIKE FACT: I've barely followed basketball this season, which is disappointing since I usually love the playoffs. Hopefully I'll have some time this weekend to dive in and catch up!