7 Guidelines for Selling Women's Apparel
6. Faded Colors Mean No Reorders
"Some of our shirts are treated to be colorfast, and some are treated to have UV protection. It's crucial that fading doesn't happen, as with many sports, the apparel is worn outdoors in the sun, rain and wind. It's important to have a piece that is not only comfortable, but one that can last a very long time, " Wong explained.
7. Add Luxury for a Memorable Promotion
This is not a part of my women's wear story, but I believe it is a fitting addition. If you want to add extra panache to your women's wear program, try including wellness gifts. The TheraPED from Health Enterprises is the perfect accouterment to performance wear or corporate styles. After a conference or game, ladies can pamper their tired feet with this spa product.