Seriously though, while I’ve only been involved in a tiny way, I can see how overwhelming these issues can be, particularly for smaller-scale suppliers and distributors. Consider our upcoming supplement to be an offering of encouragement, a little bit of insight and some gentle pushes in the right direction. We all need to own our part of the equation—armed with the right information, we can make serious strides in matters that are bigger than all of us.
As a writer, it was really nice to stretch my legs a bit with some new content, and I know I’m not the only one who feels that way ‘round here. The team’s been working like crazy to create a factual, relevant and straight-talking guide—and now that we’re safely in the final stages of putting it together (whew!), I feel comfortable saying, in my humble opinion, it succeeds. Plus, it looks so awesome.
When it does hit your mailbox, definitely give me a shout at email@example.com. I’d love to hear your feedback on it.
That’s all for now. More next week (I promise).