Follow-up: Four Letter Words (Podcast)
Yesterday I got a message on LinkedIn (add me, kids) from Brad White, vice president of sales for Boundless Network, about my article "Promotional Marketing's Four Letter Word." Brad, along with Mark Graham, founder of RIGHTSLEEVE and Bobby Lehew, chief branding officer of ROBYN, saw my piece reprinted on Paul Bellantone's blog and it got them talking. The result was a new podcast on Promo Kitchen called "SWAG: What's in a Name?"
- Categories:
- Distributor News
- Companies:
- Promotional Marketing
Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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