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If you are like me and other All Hallow's Eve enthusiasts then you have already purchased your jumbo-sized bag of candy for trick-or-treaters, furnished your apartment with all things orange, black and bloody and carved a delightfully frightening jack-o-lantern. The second most candy-filled holiday of the year (Valentine's Day is the first) warrants some spectacularly ghoulish promotions. Look through Promo Marketing's August issue for some great Halloween gift ideas. Also, use PM search to look for costumes. A branded pirate costume? Ay, matey!
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Colleen McKenna
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