Is Your Boss Your Biggest Cheerleader?
When I reflect back on my relationship with Robert, I can see that one of the biggest things that pushed me to become better was his belief in me. He believed in me as a salesperson more than I believed in myself and he encouraged, empowered and coached me to keep raising the bar. I achieved more in the 10 years that I worked for Robert's company than I had ever dreamed of!
Here are some tips to help both sales leaders and sales troops create a stronger sales culture and more sales success:
- Share your vision and goals. Let your sales leader know how he or she can help you achieve these goals. If you're the sales leader, encourage your salespeople to develop vision and goals, and to talk about them with you.
- Ask for constructive feedback. Ask your sales leader to accompany you on your next sales call so that he or she can provide constructive feedback on what you do well and what you can do better. If you're the sales leader, don't be afraid to get involved and act as a coach and mentor.
- Create a winning sales culture of accountability and continuous improvement. Support each other. Strategize and brainstorm about specific accounts. In teams with a strong sales culture, everyone wins.
- Create a sales blitz for the next 30 or 90 days, where each salesperson has to make 10 prospecting calls each day or each week. Use the blitz to create a fun, competitive environment to secure more meetings and more sales.
- If you're reading this and thinking, "But my boss or leader is useless!" or "I'm an independent salesperson without a boss (and I like it that way!)," you can still benefit from leaders. As a business owner and chief salesperson for my business, I am in effect "boss-less." But I have surrounded myself with other "Roberts"—mentors and coaches who understand my vision and goals. They elevate my thinking and abilities to new levels of success. You can do the same.
Thought Provoking Question: We all need a leader to coach us from the sales sidelines. It's too hard to do it all by yourself, and it's OK to ask for help. Who will help lead YOU to your next level of sales success?