What If Our Clients Were Like Our Dogs?
When I decide to go for a walk, I need to make a choice which dog will join me. I ponder who will give me the least grief? They hover around the front door begging to be called on. Are we consistently calling on all of our clients, or do we just call on the easy clients while avoiding the barkers?
If we have good relationships, clients want to see us when we have something beneficial to share. It’s easy of course to invest more time calling on the clients we enjoy working with more than others. If our clients were like dogs, we would want to see them and they would be thrilled to hang out with us.
I have a special affection for each of our dogs personalities, making the choice of which dog to take on the walk can be difficult. Sometimes I can’t choose and just take them all. That’s a bit crazy. When I do that, it’s always a short walk.
One morning, the chosen dog, Kobe, and I were on a walk. We stopped and had a conversation. Well, I had a conversation with Kobe. With her tail wagging and a look of love in her eyes, the thought came to me, what if our clients were like dogs?
Dogs can be fun loving, sincere, good-natured, willing to learn, easy-going, respectful, gentle, sociable, carefree and most importantly loyal.
Some of our clients are like dogs. They love what we do and give us no grief. Others are barkers, constantly demanding attention. I think it t would be great if our clients were like the dogs we love in our families.
In my next commentary, I’ll cover what if our clients were like cats? Just kidding. Actually our clients may be more like cats, but I won’t go down that road.