By
Matt Kaspari
and Cas
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Promotional marketing is at its best when it empowers a client’s brand, meets his or her objectives and fits within a specified budget. It is at this point that the focus shifts from offering options to providing solutions, which goes hand in hand with solving a client's problems—some of which they might not even know they have. As we enter the last quarter of the year, there is so much on our clients’ minds that they often are unaware of the problems promotional marketing can solve with clever solutions.
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Matt Kaspari
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