5 Problems You Can Solve
Here's the deal: Problem solvers always make money! No matter what the industry. No matter what the economy is doing. No matter what. If you can get out of the product-selling business and into the problem-solving business, you will always be in demand and you will always be able to make money. Here are five problems that you can solve.
1. Declining or stagnate employee morale. Companies who have employees who are not happy and not engaged with the business are companies that need a solution. Unhappy employees are likely to turn away customers. They are likely to leave the company, resulting in replacement and retraining costs. They are more likely to be injured on the job and take more sick time. Create programs that reward the behaviors that will turn this around. People need to have friends at work and to speak positively about each other and about the company. Engaged employees feel appreciated and can turn a company around. Research has shown that companies that rank among the best places to work outperform others financially. (Commit to learn about employee engagement.)
2. Increasing health insurance premiums and workmen compensation rates. Healthy employees save a company thousands of dollars in health insurance costs. Safe workers save their companies millions of dollars in insurance premiums and liability costs. You can solve this problem by recommending programs that reward healthy living and safe work habits. Wellness programs provide rewards for smoking cessation, weight loss and commitment to fitness programs. Safety programs are all about catching people exhibiting safe work practices and rewarding them. Both types of programs are more effective when communicated with promotional products and when they have meaningful rewards. (Commit to learn about wellness programs and safety programs.)
3. Lack of customer loyalty. Many companies are looking for ways to get customers to order and reorder consistently without shopping around every time they are in the market. Loyalty programs recognize and reward shoppers, whether they are distributors, dealers, retailers or end-users, for making purchases. Problem solvers in this area put together programs based on frequency of purchase, size of purchase and purchase cycles to continuously engage buyers. Most of us are familiar with airline and hotel loyalty programs. Apply these principles to business-to-business opportunities using promotional products and premiums as the incentives. (Commit to learn about loyalty programs.)