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Paul Kiewiet
, Mas
, Cip
and Cpc
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In previous posts, I've discussed the new rules of marketing and the new definition: Turning strangers into friends. Friends into customers. Customers into raving fans. How does one do that?
There is a great power in the workplace and that power is People. When most of us took marketing courses in school, we learned about the four P's of marketing: Product, Place, Price and Promotion. But there is a fifth P—People—and it is the power that can move an organization to not only profit, not only growth, but to greatness.
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Paul Kiewiet
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Useful tips to help you get from where you are to where you want to go. Paul Kiewiet, MAS is an industry veteran providing business and life coaching, industry consulting and facilitation, and professional development services through BrandKiwi LLC.
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