Pivot to Profit

We are all learning some new vocabulary during these times. Phrases like “shelter in place,” “social distancing” and “herd immunity.”

Another word I strongly recommend people learn is pivot. "Pivot" simply means to “turn.” Many people reading this need to learn to pivot or turn. To pivot to new types of companies wide open for business. To pivot to new types of products businesses need. To pivot to new types of decision makers who are buying the new types of products that businesses need.