Please understand... I don't want to be critical of my colleagues, but I think generally, many are apathetic about product safety. So much is being said that we are tuning out. We just don't see this for the serious threat this is.
I care about my clients and this industry. FreePromoTips will do what we can to raise awareness on this important topic. Back in 2008 we used the picture above to draw attention the whole idea of someone getting hurt using a product. We felt the cheese grater slide was a great image to make this point, but amazingly a few people found it offensive. Click here for comment that noted how offensive they felt it was and the suggestion that the person who approved it should be reprimanded. That would be me. We received over 100 comments on this. Feel free to add yours.
To address this topic, I've called upon one of the experts in the industry, Rick Brenner, the CEO for Prime Line. Rick is a candidate for the PPAI Board of Directors and is passionate about this issue. Is this a problem or opportunity for promotional products distributors?
Rick notes, "In our industry, concern about product safety is an important thing that is going on and a problem that could easily become your opportunity. Ever since the summer of 2007 and those massive recalls of Chinese toys containing too much lead, the world of product safety and regulatory compliance has been turned on its ear. Complicated and sometimes ambiguous laws have been passed at the state and federal level, testing labs have been swamped with new business and corporate America has been put on notice that cheap products imported from China can be risky.
"No shortage of problems here: Complex new product safety regulations sometimes different from state to state, uncertainty and confusion from buyers, an industry scrambling to learn compliance and even the experts trying to wrap their heads around this juggernaut.
- Companies:
- PPAI
- Prime Line
- Places:
- California






