Bikers, Babies and the Fight Against CPSIA
The AMA's video gambit is genius, and I think the promotional products industry should take a page and from their playbook. I challenge those of you with the know-how to create videos explaining how CPSIA will negatively impact your business and your life.
If you're up to the task, create a video for YouTube and post it in a link in the comments below or e-mail it directly to me at the address above (under the atrocious headshot). Who knows: maybe your video could be the one to sway a senator and make a difference.
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Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.
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