If you're anything like me, you've been acutely aware that Mother's Day is coming up in the near future and thinking you should really remember to do something nice this time. If you're even more like me, you didn't notice when "the near future" became "this Sunday" and forgot to make any plans.
My family is traveling this weekend, so I'm getting off easy with just a phone call. Some of you sons, daughters and husbands out there aren't so lucky and may be panicked for last-minute gift ideas. Fortunately for you, Mother's Day is one of the more commercial holidays, meaning it perfectly aligns with our industry. Here are some ideas for mom drawn from promotional products.
Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.