Reminder: Call Your Mom This Weekend
If you're anything like me, you've been acutely aware that Mother's Day is coming up in the near future and thinking you should really remember to do something nice this time. If you're even more like me, you didn't notice when "the near future" became "this Sunday" and forgot to make any plans.
My family is traveling this weekend, so I'm getting off easy with just a phone call. Some of you sons, daughters and husbands out there aren't so lucky and may be panicked for last-minute gift ideas. Fortunately for you, Mother's Day is one of the more commercial holidays, meaning it perfectly aligns with our industry. Here are some ideas for mom drawn from promotional products.
Greeting cards are the heroes of every holiday, and while the saccharine sentiments may seem a little cliche, just see what happens if you don't buy one for mom. Say "thank you" to mom with the Thank You Greeting Card - Roses and Music from Soundline Inc. Bonus points if you can incorporate cute animals like The Cat's Meow Photo Card in Pink from Birchcraft Studios. Moms love cute animals.
Flowers are another Mother's Day staple, and while flowers aren't really in season for promotional products, vases are. There are plenty of options to choose from, like the Curvy Bud Flexi-Vase from Prime Line which is convenient or collapsible. Or if you want something more modern, the Logomark's Glass Vase should do the trick. (Pro tip: You still need to buy flowers.)
Time heals all wounds, but chocolate makes them heal faster. You can't go wrong with the Chocolate Sampler Tower courtesy of Maple Ridge Farms. If you miss Mother's Day, you might want to pony up for the Supreme version.
Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.