Concerning An Introspective Paradigm Shift Of The Warm & Fuzzy Variety
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Rick Greene
and Mas
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I've been having deep thoughts lately. Perhaps it's the spicy Italian sausages I've been consuming, or the pain medication I take. But whatever the reason, I've been giving considerable thought to what we do ... the selling of promotional products ... and how that fits into the grand scheme of things. Is there more to it than offering up a coffee mug with a three-color logo or successfully solving a complex marketing challenge? What if the answer to this question could change the way you think about what you do for a living? Could it actually trigger an introspective paradigm shift?
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Rick Greene
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Rick Greene, MAS, is regional vice president at HALO Branded Solutions and member of the SAAC board. His blog covers a wide range of sales and management strategies.
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