Social Media – Old Tools in New Packaging

What is social media? Social media is your stuff. All of your stuff. Your personal stuff. Your business stuff. Your serious stuff. Your funny stuff. Your relevant stuff. Your silly stuff. Your music. Your presentations. Your thinking. Your lack of thinking.

Social networks are where your STUFF lives. And it does live. And it never dies. What’s on the web, stays on the web! There are lots of places for it to live on the web. The more places your STUFF is at, the easier it is to find you. The easier it is to have a conversation with you. The easier it is for the search engines to think you’re important.

(In our next post, we’ll start talking about where your stuff should be living and how you can use social media to create conversations with your customers.)