Work It Out
I know we’re a week-and-a-half into 2013, but Happy New Year! Unlike many of my peers, I’m not big on making resolutions. Sure, I have good intentions when I pledge to think positive thoughts, read more books or eat healthier, but after a few months (and that’s being generous) I revert to bad habits.
I have a sneaking suspicion that I’m not alone in this. In fact, according to Statistic Brain, only 8 percent of the U.S. population successfully achieves their new year resolutions. Kind of underwhelming. However, this is not to say it can’t be done. And we all know which resolution tops the charts: weight loss! This works out pretty well for the promotional products industry. Whether on the treadmill at the gym or taking a brisk walk outside, people need workout gear. And don’t forget exercise trackers, medicine balls, pedometers, towels and so on. Really, the possibilities are endless.
If you’re still at a loss for ideas, I’ve done some research for you thanks to a quick search on promomarketing.com. Here are a few ideas to help get your clients started on the road to healthy living.
The 5x7” Exercise Tracker Health Journal from JournalBooks/Timeplanner Calendars has 100 pages of theme filler. Select paperboard cover from Series 1 or 2. Add a Nutrition Tip Sheet for $0.80.
Ariel Premium Supply’s Jewel Pedometer boasts a sparkling metallic imprintable center and secure belt clip. It measures up to 99,999 steps, distance and calories burned. It has a replaceable button cell battery.
Lewtan’s Sport & Exercise Towels are made of 100 percent cotton terry loop on one side and velour on the other. They are fringed on the ends. They’re ideal for health clubs, fitness centers, hospitals, golf and tennis tournaments, hotels, country clubs and for awareness events and fundraisers.
The Everlast Fitness Ball from Leed’s is a 65cm. ball that maximizes workouts while providing support and cushioning to your body. It targets all muscle groups and includes a two-way action pump, a 20-minute instructional DVD and a portable drawstring bag.
The Expert Performance T Ladies Workout Tank from One Stop Inc. features a relaxed fit, feminine contoured design. Inherent moisture wicking keeps you dry and comfortable during workouts.
The USA-made 20 Oz. Frosted Fitness Bottle from Hit Promotional Products is BPA Free and Proposition 65-Compliant. It features a leak-resistant push pull lid and is available in red, blue or clear (all with matching lid).
Best of luck as you pursue all of your goals—both personal and professional!
(Editor’s Note: This has nothing to do with fitness gear, but today is the 66th birthday of my first love, David Bowie. To celebrate, he released his first song in 10 years. Check it out at www.davidbowie.com!)