Suppliers, Where Are You? Distributors, Where Are You?
Distributors, if you are not sharing product ideas with your clients through video, you are missing an opportunity.
Online video is hot! The statistics are staggering as noted in this Online Video Marketing Revolution information we put together.
Our ability to build relationships online has changed the way we do business. Opportunities that didn’t exist in pre-social media days are now easily available for everyone. Social media is a platform that can give you insights you can’t get any other way. This isn’t trolling online or wasting time—it’s about being aware and using the tools we have available.
On the suppler side, wouldn’t it be helpful to be aware of what your customers are doing? And let us know what you are doing? And what might be helpful for us to know? Suppliers, where are you?
On the distributor side, it’s helpful to follow clients. You may learn about new products, services or an event you can help them with. And encouraging them to follow you means you have another way of reaching them with information you might not normally have the chance to share.
I know this industry is about selling stuff, but the cornerstone of good business, should still be relationships. How we connect is changing, but this is where the opportunities are. Are you taking advantage of those opportunities?
Jeff Solomon, MAS, is affiliated with a Top 10 distributor company and also publishes FreePromoTips.com, a popular industry resource. The PPAI award winning FreePromoTips.com website and twice-a-month e-newsletters are packed with beneficial information. On the website, you can opt-in to receive these informative twice-a-month e-newsletters! Check out what’s new in the GP2: Good Products—Good Prices section of the site. Take advantage of free end-user safe product videos you can share from the YourPromotionSolution.com website. Like the FreePromoTips.com page on Facebook, follow it on Twitter and Pinterest, and connect with Jeff on LinkedIn.