Was the father totally misled by his well-educated, but fearful son? Are we letting ourselves be misled?
Recently, I was at a lunch meeting with some of the colleagues from the company I am affiliated with. After the meeting, one our account executives asked for some ideas to present to a very significant account. I was impressed by the creative suggestions that came out of this brainstorming session. I knew this account executive would be presenting ideas that the average seller of "stuff" would never come up with. Having this type of resource available clearly provided a huge competitive advantage. It also was encouraging to see that people in my company have some great business opportunities.
If you are on your own and don't have access to creative or business resources to pull from, I would encourage you to find them. We have two great industry events coming up in January. The ASI Show in Orlando is a great show and features a Bill O'Reilly/James Carville debate. That ought to be interesting! In Las Vegas we have the PPAI Expo. These events on both sides of the country offer a variety of education and business relationship opportunities that will enable you to be better prepared to navigate today's challenging economic waters.
Get excited about 2012 ... make some money and go support a hot dog vendor! Buy a hot dog...or the food of your choice, donate some money or time to a worthy cause and enjoy the opportunities you have been blessed with.
Jeff Solomon, MAS is affiliated with a Top-10 distributor company. The FreePromoTips.com website and e-newsletters he publishes are packed with beneficial information and exclusive FREE offers from a few forward-thinking supplier companies. Don't miss out on what's happening! Opt-in to receive their
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