What Do You and Your Company Represent?
"When you’re looking for voice, you’re looking for adjectives. Find the adjectives that best describe your brand, and you will have found your voice.”
Suppliers and distributors whose online voices are based on posting a steady steam of product specials will not fare well in the online community. Social media enables us to be aware of what’s happening with clients and prospective clients. There is a strategy to this and it takes time.
This is a changing marketplace. You can choose to market your business the same way you always have … or take advantage of the new marketing tools that are available to you. You have the ability to clearly define what you and your company represent. It’s completely up to you.
Jeff Solomon, MAS, is affiliated with a Top 10 distributor company and also publishes FreePromoTips.com, a popular industry resource. The PPAI-award winning FreePromoTips.com website and twice-a-month e-newsletters are packed with beneficial information. You can opt-in to receive these informative twice-a-month e-newsletters here! Check out what’s new in the GP2: Good Products-Good Prices section of the site. Take advantage of free end-user safe product videos you can share from their YourPromotionSolution.com website. You can stay connected to FreePromoTips on Facebook, Twitter, Pinterest, or me personally on LinkedIn, my new personal Twitter and Instagram accounts.