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Starting in 2011, Clearwater, Florida-based BIC Graphic North America will be celebrating the 30th anniversary of the introduction of the BIC Round Stic with a year-long calendar of promotions and events surrounding the iconic pen.
The BIC Round Stic was introduced by BIC Graphic in 1981 and continues to be one of the most recognized writing instruments in the promotional products industry today. The two-piece, round-barrel pen was specifically designed to accommodate imprinting and initially was offered with a one-color imprint, a white barrel and a choice of four cap colors.
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