Hannah Abrams

Hannah Abrams

Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award. 

H&M Hires Diversity Leader After 'Monkey Hoodie' Scandal

H&M has been desperately trying to do damage control after its controversial "Coolest Monkey in the Jungle" ad campaign. According to NBC News, that includes hiring a diversity leader to avoid these problems in the future. The…

New Alaska Airlines Uniforms Will Be Revealed Thursday

We've been monitoring airline uniforms like they're red carpet get-ups lately. After the American Airlines uniform saga, we're always interested to see what other airlines end up doing with their employee uniforms. So when we heard that it's almost time to check out Alaska Airlines' new looks, we were pretty excited. According to USA Today,…

Girls Able to Wear Cub Scout Uniforms for First Time

This week, a simple uniform became a momentous occasion for girls in the Portland area. A couple months ago, the Boy Scouts of America announced they will allow girls in the Cub Scouts. And now, the first girls to sign up were able to don their Cub Scouts uniforms. According to KomoNews.com, the six new…

Formula 1's New, Controversial Logo May Violate 3M Copyright

Formula One made headlines last year when it redesigned its iconic logo. Fans hated the company's new look, and it taught us a few lessons when it comes to altering logos. Nonetheless, Formula One decided to double down and stand its ground on the decision, instead announcing the logo was here to stay. Now, it…

Are These Gaming Controller T-shirts the Next Big Thing?

We've been seeing a lot of headlines pop up about smart apparel recently. With the concept being so new, it's hard to say which direction the tech will go in, but it looks like video games might be one option. According to BGR, Japanese smart clothing startup Xenoma created…

H&M's Latest Apparel Controversy Reminds Us to Print Carefully

It's been a very bad press week for H&M, and all it took was one online advertisement selling a sweatshirt. To sum up, the retailer was selling a hoodie on its U.K. online store that read "Coolest Monkey In The Jungle." The only problem is, the child they used to model the hoodie was black.…

American Airlines Finally Has Its New Uniforms Supplier

Could it be the American Airlines uniforms scandal is finally coming to an end? If so, we must admit, we won't miss seeing the phrase "hives and rashes" in the news. According to CNN Money, the airline announced yesterday that 51,000 airline workers will receive new uniforms in…

Will Amazon's New Patent Change the Apparel World?

Perhaps revolutionizing apparel was one of Amazon's New Year's resolutions, and it's wasting no time making it happen. According to The Verge, the company patented a blended-reality mirror, which would let users try on clothes virtually. The patent describes a mirror that is partially-reflective and partially-transmissive, and uses displays, cameras and projectors to generate a…

The Internet Roasts Vetements' $1K T-shirt Dress

First it was Nordstrom's $425 "muddy" jeans, then it was Barneys' $375 "Antifa" Jacket, and now, Vetements is the latest brand to come under fire for an insanely priced apparel product. According to Today, french clothing brand Vetements released its new $1,000 T-shirt dress, and as you could have guessed, the internet had some things…

In Response to Freezing Temps, NYPD OKs Knit Hats for Officers

In you happened to catch the Dick Clark's New Year's Rockin' Eve special on Sunday night, you might have noticed a few things: Maria Carey kept her cool (unlike last year), Steve Harvey looked like the Michelin Man, Jenny McCarthy is apparently married to Donnie Walhberg. Oh, and it was freezing cold outside. As we…

Alstyle Apparel Closing Anaheim Distribution Center

According to Apparel News, Alstyle Apparel is planning to shutter its distribution center in Anaheim, Calif., and is laying off 81 employees. Montreal-based Gildan Activewear, the company that purchased American Apparel in 2017, acquired Alstyle Apparel back in 2016. The deal reportedly cost Gildan Activewear $110 million. A spokesman for Gildan Activewear said the facilities…

My 5 Favorite Promotions of the Week, Part 4

It's been awhile since I compiled my list of promo favorites, but in the spirit of the holidays and "The Sound of Music," I figured it was time to list out a few of my favorite things from this past week. Keep reading for my top five. 1. Sixers Scarf Credit:…

These 5 Apparel Colors Are Trending for 2018

With the year coming to a close, there's no better time to look ahead to 2018. For us in the promotional apparel world, that means it's time to make predictions about which colors will take off. Pantone already announced its 2018 color of the year, but fashion news sites are beginning to make their bold…