Hannah Abrams

Hannah Abrams

Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award. 

Agency Trolls Trump With Merch Based on Anti-Trump McDonald's Tweet

It's so fascinating to live in an era where micro-moments immediately become merchandise. Even with the election cycle over, we're still seeing new politically motivated apparel every day. Last week, someone published an anti-Trump tweet from the official McDonald's Twitter account. The tweet called Trump "a disgusting excuse of a President," which caught a lot of…

Forever 21 Pulls T-shirt With Accidental Nazi Symbols

Forever 21, you just can't seem to stay out of trouble, can you? Whether it's ripping off other designers or selling tees maybe condoning rape, the controversy is endless. Now, according to Buzzfeed, Forever 21 has upset consumers again. This time, people are accusing Forever 21 of selling shirts replete with Nazi symbols. While the…

My 9 Favorite March Madness Jerseys

March Madness is such a magical time. I'm probably only saying that because I'm currently winning my group's bracket challenge. Either way, we've got never-ending games, college rivalries and awesome mascots to hold our attention. What could be better than that? And, when you work in the world of promotional apparel, you tend to pay…

Target's Boston T-shirt Filled With Major Mistakes

Apparently, it's just on-trend to release state T-shirts riddled with mistakes. At least for J. Crew, the accident worked out in its favor. However, the same can't be said for Target's new Boston tee. According to The Boston Globe, Target sold a T-shirt featuring a map of Boston's neighborhoods. A great idea and all, but…

Tom Brady's Stolen Super Bowl Jersey Finally Found

The case of the missing jersey—not a "Hardy Boys" story, just the actual chain of events that occurred after the New England Patriots won Super Bowl LI. After the Pats won their game against the Atlanta Falcons, Patriots quarterback Tom Brady quickly changed into his new Super Bowl champions T-shirt, and his game jersey disappeared.…

Could Yoga Pants Be the Source of Ocean Pollution?

There's no denying that athleisure staples, like yoga pants, continue to dominate the apparel market. However, everyone's yoga pants obsession might come with a major drawback, according to U.S. News & World Report. Gulf Coast researchers are launching a two-year study into the microscopic plastics that make their…

Are Feminist T-shirts Exploiting Factory Workers?

From "Nasty Woman" T-shirts to "She Persisted" baseball caps, we've seen a huge uptick in feminist apparel items. And while many of the T-shirts donate proceeds to human rights organizations, there might be issues with human rights at the manufacturing level. Activist apparel has always existed, but…

German T-shirt Retailer Sparks International Incident

A German online retailer sold T-shirts the Chinese Embassy in Berlin found so offense that it demanded their removal, according to USA Today. Online shop Spreadshirt.de sold T-shirts with controversial slogans, like "Save a dog, eat a Chinese," which apparently did not go over so well with the Chinese…

Ivanka Trump's Apparel Sales Booming Amid Boycott

You know what they say—all press is good press. That, at least, seems true when it comes to Ivanka Trump's clothing line. While her brand is embroiled in a boycott, and multiple retailers have dropped her label, she seems to have come out unscathed. Not only that, but…

The 11 Best International Women's Day Products

After numerous inspiring, eye-catching promotions came out of the Women's March, we knew the International Women's Day merchandise had a lot to live up to. But, we think it's safe to say that the promotions were even better than we expected, and we wanted to share our favorites with you. Keep reading for the 11 best…

Is Muslim Fashion the Next Major Apparel Trend?

This past year, the fashion world actively has taken political stands. Women's rights were at the forefront of New York Fashion Week, and now, more retailers are promoting diversity with previously untouched Muslim apparel items. According to CBS News, Muslim fashion is gaining traction in the retail world. Earlier this month, Uniqlo introduced its fourth…

Forever 21 In Trouble Over Stealing Designs

It's starting to feel like a real life "Groundhog Day," because we know we've heard this one before. A clothing brand is accusing Forever 21 of stealing its activewear styles, and we can't say we're surprised. Previously, the retailer came under fire for stealing this design, this design, and the list goes on and on. However, that…

These New Men's Tees Are in Demand For Spring

While the boxy tee has been a mainstay in the women's fashion world, it's moving into men's clothing, too. According to GQ, the classic plain white tee is getting a major update thanks to a shorter, boxy fit. Now, GQ is not suggesting men everywhere embrace the ubiquitous crop top trend. Instead, it's basically the…

Nike Launches First Plus-Size Collection

It seems like shoppers spoke, and Nike finally listened. In an effort to include more body types in its range of sizes, the athletic apparel company launched an extended size range. According to Today, Nike now will offer sizes XL to 3XL. And, it looks like the…

Adidas Struggling to Sell Golf Brands

A recent report from the New York Post revealed that Adidas is having trouble selling its TaylorMade golf equipment brand. Adidas bet big on Tiger Woods' endorsement, but sales have dwindled since the golf pro canceled his supposed comeback due to back issues. "That momentum they so…