Athletic and Sportswear

Nike's 2018 Sportswear Collections Are Out and We Have Questions
March 28, 2018 at 12:57 pm

Nike has long been at the forefront of athletic apparel trends, thanks to its cutting-edge running shoes and streetwear-inspired looks. So, when we caught a glimpse of its upcoming Spring 2018 apparel and footwear collection, we paid extra attention. Here's everything you need to know: According to Nike, the collection aims to reimagine the company's…

Behind the Scenes of March Madness Merchandise
March 23, 2018 at 11:54 am

March Madness is a profitable time. The tournament itself rakes in more than $1 billion in television ad revenue. That's not to mention what the schools themselves make. The Washington Post reported that in 2014, a tournament berth (even a first-round loss) earned a school $1.67 million. A spot in the Sweet 16 is worth…

How Adidas Is Gaining on Nike and Under Armour in U.S. Market Share
March 21, 2018 at 12:39 pm

Experts have been going back and forth on whether or not athleisure is slipping in the trend-o-sphere (yeah, we're coining this term). Under Armour's sales continue to decline, Nike is losing teen followers, but Adidas is holding strong, according to Business Insider. Reportedly, the company's earnings were up 35 percent in North America in 2017.…

Branded Merch Shop at Center of Ugly NCAA Legal Battle
February 21, 2018 at 2:43 pm

The NCAA, armed with testimony from Mississippi State players Leo Lewis and Kobe Jones, accused Rebel Rags of supplying the players with $2,800 worth of free merchandise. It seems that before Lewis and Jones committed to play at Mississippi State, the two went on a recruiting trip to Ole Miss, where the alleged rule violation took place...

Team USA's Speed Skating Uniforms Cause Internet Frenzy
February 21, 2018 at 8:24 am

As far as the Olympics are concerned, most of the news has pertained to the figure skaters' unique song choices, the Nigerian bobsled team's first Olympic appearance, and Shaun White. So when we came across a media mania surrounding Team USA's speed skating uniforms, we were intrigued. Although it's the uniforms that sparked confusion, it's…

Under Armour Posts $88M Loss in Fourth Quarter (But It's Not All Bad News)
February 14, 2018 at 12:27 pm

In November, Under Armour announced that its sales slump got even worse. Now we have the athletic apparel company's fourth quarter results, and it was better than predicted. According to The Baltimore Sun, Under Armour's stock price jumped more than 17 percent yesterday after the company reported stronger sales than it predicted to close out…

The Olympics Are Giving Out Plush Toys Instead of Medals After Events
February 13, 2018 at 2:32 pm

It's hard to imagine the feeling of being an Olympic athlete, let alone finding yourself on the podium after a lifetime of dedication to your sport. You know your family and friends are watching, tearing up thinking about how tirelessly you worked to achieve this monumental achievement. Your country's national anthem plays, you radiate with…

Authorities Seized $20M in Counterfeit Super Bowl Merchandise
February 7, 2018 at 1:08 pm

It was no surprise that counterfeit Super Bowl items were a large concern for the 2018 Super Bowl. In fact, the Philadelphia Eagles and the New England Patriots even teamed up with the NFL to crack down on the fake merchandise together. Now, we have some numbers on…

Lululemon Sues Hundreds of Alleged Overseas Counterfeiters
February 7, 2018 at 12:48 pm

Lululemon is not one to back down from protecting its designs. Just last year, the company filed a legal complaint against Under Armour for design patent infringement over a sports bra strap. Now it looks like the company's defensive strategy is about to heat up even more. According to the Chicago Tribune, the athletic apparel…

Hurricanes May Revive Whalers Legacy with Uniforms, Merchandise
February 1, 2018 at 12:53 pm

Whether they will be allowed to wear the uniforms during actual NHL games is a little uncertain, though the precedent has been set to some degree. Many NHL teams currently wear vintage uniforms for a couple of games a year, and the league has managed to cash in on retro jersey designs for its marquee Winter Classic games over the years...