Shirts

Lincoln, Nebraska-based Relentless Merchandise (Merch) has a stake in the big game happening on Feb. 11. If the Kansas City Chiefs take down the San Fransisco 49ers in Super Bowl LVIII (58), the screen-printing shop will need to turn around 10,000 championship T-shirts in eight hours.

The idea of sustainability is paramount in apparel nowadays, with suppliers doing everything they can to minimize their own environmental footprints in the manufacturing process. Customers, too, want to buy from companies they deem reputable and that align with their own ideals. The Fision, a new apparel company that prides itself on its transparency, is…

Chick Fil A is back with another line of merchandise, this one pairing items like shirts, watches, shoes, and drinkware with one key aspect of its restaurant: its sauce selection. Each collection has its own color scheme to match the dipping sauce packaging.

Apparel decorators and promotional product distributors continue to gear up for the year ahead. In the world of T-shirts, that means endless branding opportunities. From fundraiser tees to corporate swag, organizations can get excited about the opportunity for impressions in 2023.

The Arizona Coyotes are temporarily playing in the smaller Mullett Arena at Arizona State University. To keep things fun and attract fans, the team did a T-shirt and mullet wig giveaway for its home opener last week.

Apparently National Coffee Day is right around the corner, and to celebrate going on a "Tims Run," Tim Hortons is back with another apparel capsule drop: The Tims Run Club. It's a clever play on words. A "Tims Run" of course being slang for going to pick up coffee at Tim Hortons, but also referencing…

Museum exhibits typically come with a special batch of merchandise in the gift shop. Those product lines tend to touch on the exhibit itself, reflecting the themes on display or the life of the featured artist. In the case of the Brooklyn Museum's exhibit on the late fashion designer Virgil Abloh, the merchandise comes from…

Image Apparel Solutions, Wheeling, Illinois, announced the launch of an online store platform that complies with NCAA name, image and likeness (NIL) regulations. To ensure a streamlined, secure and transparent process, IAS has partnered with Athletic Licensing Company (ALC), experts in NIL compliance and administration. Since the landmark Supreme Court decision in NCAA v. Alston,…

UFC announced that it will start working with Amazon Merch on Demand for branded products. The collection, which is available on Amazon, includes licensed apparel like T-shirts, sweatshirts, long sleeve shirts and tank tops; as well as smartphone cases, workout products, bags and more...

Michelob Ultra's "NBA Jam" pop-up experience and retro website is a great example of a promotion with a strong theme that brought together social media engagement, in-person experiential elements and e-commerce, with branded merchandise at the center of it all. Boom shaka laka...