WHAT'S IN STYLE

So Not Hot: Here Are the Apparel Brands Teens Hate This Year
April 18, 2018 at 1:23 pm

We'll admit it—it's been a while since we've been teenagers. As such, we're pretty out of the loop about what the teens are into. (They're still into Pokemon and Maroon 5, right?) Thankfully, our favorite survey, Piper Jaffray's "Taking Stock of Teens," is out for spring 2018, and…

Calvin Klein Is Selling $390 Rubber Cleaning Gloves And We're Confused
April 18, 2018 at 1:54 pm

If this is an April Fool's Day prank, Calvin Klein is a few weeks late to the fun. According to Nylon, the fashion brand just released a pair of $390 rubber cleaning gloves, and we are thoroughly confused. The Pink Rubber Gloves come in one size, and are described as "rose" pink with a logo…

2018 Style Guide: Executive Apparel's Lisa Denham on What's New in Promotional Uniforms
April 18, 2018 at 12:49 pm

Promotional uniforms are shifting for 2018. They’re getting more technical features and designs, and they’re even getting more casual. To help distributors stay on top of the latest in promotional uniform trends, Promo Marketing interviewed Lisa Denham, marketing director for Executive Apparel, Philadelphia. Promotional Uniforms Style Trends For promotional uniforms, 2018 will continue to see…

These Retail Apparel Trends Are Holding Strong in 2018
April 18, 2018 at 1:38 pm

When you work in promotional apparel, you're always on the lookout for what's doing well in retail apparel trends. For 2018, we have a good idea of what retail trends continue to dominate, and which trends are beginning to emerge. Athleisure According to Jane Hali & Associates LLC,…

Champion's New Los Angeles Store Is Getting Attention With Exclusive Apparel
April 11, 2018 at 1:31 pm

Champion Athleticwear opened its first U.S. store in Los Angeles over the weekend. The big grand opening took place on April 7, and the first 500 customers received a limited edition canvas tote bag exclusively designed by local artist Stella Blu. https://www.instagram.com/p/BhQGgAvF-D8/?tagged=championla Champion chose Los Angeles because of its cultural offerings, the company said in…

Holy Embroidery! The Best and Worst of New Era's 2018 NFL Draft Hats
April 11, 2018 at 1:07 pm

We won't pretend we know enough about the NFL to make predictions about future NFL players and what it means for the league going forward (that's ESPN's beat). But what we do know is hats. In preparation for the 2018 NFL Draft at the end of April, New Era has unveiled every NFL team's draft…

2018 Style Guide: SanMar's Vicki Ostrom on What Millennials Want In Promotional Apparel (and More)
April 11, 2018 at 12:15 pm

As part of Promo Marketing's annual Style Guide feature, we interviewed several suppliers about the current state of the promotional apparel market, millennial promotional apparel, and where they thought the industry was headed. Here, Vicki Ostrom, trend editor for SanMar, Issaquah, Wash., shared her thoughts on the hottest new trends, and what millennials are looking for…

The Flannel Phenomenon and Decoration
April 11, 2018 at 9:40 am

Long thought to be untouchable for our marketplace, retail-style patterned plaid flannel shirts were rarely found in promotional products channels because there was always that nagging question of embroidery...

NFL Investigating Photo Leak of Tennessee Titans Uniforms
April 4, 2018 at 12:53 pm

These days, it can be hard to keep anything out of the public eye, thanks to the internet. From new albums to movie trailers, if it exists, the chances of a leak are inevitable. Unfortunately, the NFL learned this the hard way, and it is currently investigating a photo…