Augusta Sportswear

Studies show that Americans prefer soccer to NASCAR. Here are five items to sell to soccer fans.

Aprons and uniforms set knowledgeable employees apart from bewildered shoppers. Imagine what they could do for your programs?

Last Sunday, more than 40,000 people participated in the 2012 Blue Cross Broad Street Run. I was not one of them (I don't even have the discipline to stay off of Facebook for 30 minutes let alone train for a 10-mile, point-to-point course).

2011 is coming to an end. It's been a hard year and everyone is ready for a long nap. You want to cozy up in your favorite college sweatshirts, sports team's sweats and maybe even city-monument socks. You need something to finance your relaxation, so why not try selling that comfortwear you desire to end-buyers?

THE EDITORS AT Promo Marketing are thrilled to announce this year's finalists for the 2011 Supplier Excellence Awards. With so many great suppliers on the semifinalist list, it was tough deciding who in the industry is top in any given category. So this year, we put the decision making in your hands, dear distributors. We…

Augusta, Georgia-based Augusta Sportswear announced the release of its first two catalogs for the 2010 year. Both the Outerwear/Warmups/Sideline and the Basketball/Volleyball/Sideline catalogs are full of new fabrics and styles for the upcoming year.

You know how there are certain pieces that just inspire you to go out and get physically fit? When I look at this piece, I feel the need to start doing jumping jacks. Anything with racing stripes on it has that effect on me, frankly. This is a great promotion for team wear, and to boot, track jackets have been an emerging fashion trend over the past year or two. It'll work on the field and off.
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Rather surprisingly (to this editor, at least), moisture-wicking treatments can eventually launder their way right out of apparel. Though "chemically treated" clothing sounds slightly dubious, it's actually the way companies ensure consistent performance qualities from garment to garment. Natural fibers, on the other hand, can deviate slightly.

Chad Trollinger, director of marketing for Augusta Sportswear in Augusta, Ga., suggested this nugget: Distributors should particularly look for companies that do extensive wash testing on their garments. This way, they can be sure fabric extras will last a lifetime.

Remember “The Six Million Dollar Man”? Who wouldn’t want to be Steve Austin, with his bionic powers and awesome track suits? Sure, there’s the whole surviving a terrible plane crash, followed by hours of experimental and dangerous surgery.

Augusta, Georgia-based Augusta Sportswear announced it has upgraded its online business tools. Key components of the ordering process include real-time inventory, order history, 24-hour ordering and email notifications for order configuration and shipping status.