Millennial Pink: Should This Viral Color Be a Part of Your Next Promo?
While Pantone usually dictates the most popular colors of the year, the latest color trend seems to have been crowd-sourced.
It seems that millennials are going crazy for a color subsequently dubbed "millennial pink." This is not your mainstay pink swatch, however. It features tones of peach, blush and salmon, and consumers are flocking to it for everything from home goods to apparel.
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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