You've Got that '90s Feeling

When the ‘90s rolled around, I graduated from cartoons to television sitcoms—especially those that ran “very special episodes.” Does Jessie Spano’s “I’m So Excited" moment (“Saved by the Bell”) sound familiar, for instance? I don’t mean to imply that I abandoned cartoons altogether … I just have more familiarity with “Rainbow Brite,” “My Little Pony,” “Care Bears,” “He-Man,” “The Snorks,” etc. When it comes to “Dexter’s Laboratory,” “Bobby’s World” and “Recess”—my memory gets a little fuzzy.

Needless to say, I found a rather interesting article thanks to my fellow PM editor, Colleen McKenna: “How ‘90s Cartoons Influenced Today’s Style Trends.” Fashion is always a work in progress and designers seem to find inspiration anywhere and everywhere. Do you consider Rocko (“Rocko’s Modern Life”) a fashion icon? How about Chuckie Finster from “Rugrats”? Patty Mayonnaise from “Doug”? I certainly didn’t, but as odd as the observation may be, I see it now.

Some promotional apparel companies also see it, and are incorporating a few of these looks into their product line:

Yakko Warner from “Animaniacs” was known for his slim khaki chinos (and shirtless) look. His incomplete outfit might not be practical for the office, so try the Classic Pleated Chino from SanMar (shirt optional).

Doug’s ladylove, Patty Mayonnaise, loved polka dots so much that she wore the same shirt in every episode. The Burnout Rainbow Polka Dot Sublimation Crew Neck Short Sleeve shirt from Kavio! modernizes this look.

Who doesn’t love a wallaby that knows how to dress? Rocko was always stylin’ in his sneakers and all-over print shirt. All-over fun prints are definitely “in” today, and by extension plaid is gaining ground in men’s fashion. I’m sure Rocko would approve of the Men’s B&T Citrus Check Shirt from Cutter & Buck.

Do you think establishing a sentimental connection with a potential client could lead to a rewarding discussion? Based on your experience, does asking customer-centric questions establish a sense of trust and a comfort level that’s lacking in the “this is serious business” dialog? I would love to hear your thoughts in the comment section below.

(Editor’s Note: Here is a clip from another ‘90s favorite, “The Simpsons”…when it was at the top of its game. Poor Frank Grimes.)